Creative Technology Revs Up With Daktronics At The 2008 NAIAS

Creative Technology (CT) and Daktronics Inc. recently joined forces to create an LED video backdrop for the world premiere of the 2009 Toyota Venza and Toyota A-BAT at Cobo’s Riverview Ballroom during the 2008 North American International Auto Show (NAIAS) in Detroit, Michigan.

George P. Johnson Co. and CT equipped the stage with PT-4 modular LED video display technology, the newest addition to the Daktronics modular ProTour® collection. “The product’s high contrast level and quiet design made it the ideal choice for the event,” says Jeff Meyer, general manager at CT in Chicago.

The modular panels were built to form two, 3-meter (9-ft. 10-in.) tall x 5-meter (16-ft., 4-in.) wide video screens. The screens displayed corporate logos, graphics, and video content to a room full of eager attendees during Toyota’s opening press conference. “The press conference was a success, the client was impressed with the image detail shown on the screens, and the overall quality of the displays,” notes Meyer.

The PT-4 features advanced image processing for picture quality, a high-efficiency LED layout for contrast, and a fanless design for silent operation.