Turbosound Ltd., the Brisith-based loudspeaker manufacturer, has tapped Sennheiser Electronic Corporation as its exclusive distributor for the United States. The appointment reflects the two companies' closely aligned market strategies, with the Turbosound product ranges complementing Sennheiser's existing distributed lines, which include InnovaSON digital mixing consoles. The distribution agreement also covers selected Latin American territories including Argentina, Brazil, and Mexico.
Turbosound's Paul Giansante, who until recently managed the company's US office, has been appointed Turbosound product manager at Sennheiser. He will be responsible for all aspects of the Turbosound brand's sales and marketing in the US, reporting to Jeff Alexander, Sennheiser's director of distributed brands.
Bill Woods, sales director of Turbosound Ltd, comments: "We are delighted by this development, and excited about working with such a professional and well-structured organization as Sennheiser. The company has dedicated sales teams covering the entire US, and has a strong brand presence across the region, with our products demonstrating good synergy with Sennheiser's other lines."
Sennheiser will be distributing all of Turbosound's product ranges into the US market, encompassing the QLight systems - including the recently introduced multi-purpose TQ-300 Series - as well as the Flashlight and Floodlight systems. Activity will also be focused on Turbosound's forthcoming series of specialist compact systems for the install market.