CEO Troels Volver isn't the only Martin US employee celebrating a 10-year anniversary at Martin Professional. Earlier this year, Martin Professional, Inc. Sales Director Eric Loader celebrated his 10-year anniversary at Martin as well.
Eric's rise from an aspiring DJ to the head of Martin Professional's top subsidiary sales department started as a teenager when he worked at his local DJ supply store in the San Francisco bay area. After moving to LA for college working a stint at Towards 2000 (T2k) and American DJ Supply, Eric was hired by Martin to open up a West Coast office in LA in 1994, serving as branch manager with sales responsibility for the entire West Coast.
In 1997 Eric transferred to the Florida office and assumed the position of director of sales, a position he has held ever since. He reflected over his time at Martin: "When I began, the RoboScan 1220 was our top product and DMX was just starting to be offered in our products. Martin was a strong player back then but certainly not a market leader. Then we went into expansion mode with changes in leadership, an expanding product line, reorganizations, lawsuits - we've had both successes and tough times over the years."
With nearly 20 years of lighting and audio experience under his belt, Eric is a well-known face in the industry. "I think what I have enjoyed most has been the relationships I have developed, from DJs to industry leaders and designers," he says. "Everybody wants quality, good value and good service whether you're a 16-year-old with your first gig like I was at one time or a top lighting designer, nightclub owner, or theatrical production supplier.