Artistic Licence (www.ArtisticLicence.com) has appointed Graham Eales as international sales manager. Having recently concluded his two-year contract managing Zero 88 Lighting, Eales' primary task at Artistic Licence will be to continue building the company's brand in a global capacity.
Primarily a manufacturer of innovative entertainment control products and project solutions, Artistic Licence has recently begun supplying ethernet solutions for lighting control. These provide not only a software-operating platform, but also the hardware solutions needed for ethernet connectivity.
Eales has a long and illustrious track record within the entertainment technology industry. Born and educated in South Africa, he dropped out of a law degree program to take a full-time position with the Natal Performing Arts Council as a lighting technician. The position developed into lighting design and Eales later left to set up Production Projects Durban, a rental, staging, and sales company, while also working as a freelance lighting designer.
Under his watch, Production Projects was responsible for several of the largest concerts and corporate theatre shows in South Africa during the early 1990s. During this time, Eales' lighting design was recognized with a Vita Award.
Having made his mark in South Africa, he moved on to New Zealand, taking on the role of Asian market manager for Selecon. Later he moved to the UK, where he was tasked with building up European sales and instigating Selecon UK. Eales stayed in the UK, taking the position of sales and marketing manager at Zero 88 and later group general manager.