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Remaking a legend: A brighter Bloomingdale's greets customers in Manhattan

hen Bloomingdale's New York flagship store undergoes a major renovation, you can bet that the result signals a shift in merchandising presentation strategy and visual relationship with its market. Now, a brighter, more open and interactive shopping environment assures the continuation of the store's status as a retailing trendsetter and one of the world's leading merchandising organizations.

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