In August 2002, UK media giant Granada plc chose an Australian rainforest at Tully in northern Queensland as the setting for its reality TV production I'm a Celebrity … Get Me Out of Here! To produce a series of I'm a Celebrity for America's ABC network, followed a few weeks later by a second series for its home UK market, Granada set up a rainforest production facility to service both of these productions, with the potential for others in the future.
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