The 360 Experience Group Enhances Its Live Entertainment Experience Services With The Addition Of Creative Agency Vision Impossible

Fast-growing and based in Amsterdam, Vision Impossible has built a legacy of designing and producing immersive, unforgettable experiences for concert, EDM, and event audiences, spectacular music videos, and captivating trailers for moviegoers.  

Vision Impossible got its start as the Amsterdam club scene’s most sought-after visual performance creator, building its following at clubs RoXY, Mazzo, iT, Paradiso, Melkweg, and Escape. The studio has since gone on to create transformative events and experiences for Foot Locker, Dutch music label Masters of Hardcore, the Transmission music festival, hardstyle festival Qlimax, Bangkok’s Songkran Festival, and Las Vegas’s Electric Daisy Carnival (EDC) EDM festival. Vision Impossible also masterminded video mapping Bucharest’s Palace of Parliament as part of iMapp 2018.

About Vision Impossible joining the 360 Experience Group, Wilfried Dam, 360 Experience Group CEO says, "We’re proud that alongside the Vision Impossible team we can broaden our expertise even further. This collaboration strengthens the 360 Experience Group’s promise about bringing clients’ ideas to life, and our plans for further international development."

Martijn Adema, Vision Impossible’s Managing Director/Creative Director, says, "We’re thrilled, and we can’t wait to start collaborating with the extraordinary talent inside the 360 Experience Group’s companies. No question, this is all the better for our clients’ outsized creative ambitions.”


About 360 Experience Group

From design through to production, the 360 Experience Group brings knowledge, creativity, and customization to event and entertainment production. Unlimited Productions, Unlimited Solutions, Live Legends, Unbranded, Soulmates Creative LED, 4Light, Loovision, and now Vision Impossible are among the creative talent inside the 360 Experience Group.

About Vision Impossible

Global creative studio Vision Impossible specializes in the design and production of immersive, unforgettable experiences for concert and event audiences. Founded in 1996 and based in Amsterdam, the studio has built a legacy of transforming its clients’ visions into the spectacular through video, performance, and projection mapping, motion graphics, and stage, club, and show design. As of spring 2024, Vision Impossible is among the creative talent inside the 360 Experience Group.

For more information, please contact us at [email protected]