Toyota World Convention

Waku Doki- In Japanese, a heart that beats fast with anticipation: This was the theme for the Toyota World Convention. TPM Communication was hired by Toyota Worldwide to design and direct the 2011 Toyota World Convention at the Palazzo Hotel in Las Vegas.

The closing night “Farewell Party” featured a massive 175’x24’ mix of LED and projection screens. The evening was broken into five, eight-minute modules, each a representation of one of the five key principles of the Toyota philosophy: Global Dreams, Global Energy, Global Balance, Global Teamwork, Global Harmony.

TPM multimedia director Daryl Jenkins joined forces with Montreal-based circus group Cirque Eloise and Mark Devlin Visual Design. Cirque Eloise created five original performances based on those five themes, each supported by absolutely stunning visual backdrops created by Mark Devlin Visual Design.

The results were best described by Jenkins, in an email titled, “On the day...perfection played.” “On a personal I sat in the back and watched each Cirque Module go down, it was the first time in my 13-year career where I truly felt like I had accomplished something that was truly entertaining people. It was a damn good feeling. On the elevator that night, I heard attendees raving about the ‘amazing spectacle’ we created. That was the purest form of that wasn't prompted by professional courtesy. They were legitimately blown away.”

Creative Team
Pete Kendall, Technical Production Manager
Steve Ross, Lighting Designer
Chris Newkirk, Lighting Programmer
Bill McGrath, Scenic Direction
David Beaumont, Audio Visual Coordination
Mark Devlin Visual Design, Video Content
Mark Devlin, Head Video Designer
Brian Blair, TPM President/Creative Director
Daryl Jenkins, Multimedia Director
Darrel Martin, Art Director


30 2K Studio Fresnel
58 Iris 1 Cyc Lights
15 ETC Source Four PAR MFL 750W
66 ETC Source Four
53 Martin Professional MAC III Performance
14 Martin Professional MAC III Profile
10 Philips Vari-Lite VL3500Q
17 Philips Vari-Lite VL3000
17 Philips Vari-Lite VL3500 Spot
28 Philips Vari-Lite VL880
7 Martin Professional MAC 401
192 ETC Sensor dimming
3 MA Lighting grandMA

14 Christie Digital HD 20 Projectors
1 Vista Spyder X20 Image Processor
5 Coolux Pandoras Box
1 Top Banner - MICROH18mm LED
1 Bottom Banner - MICROH 18mm LED


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