PixMob Audience Animation At The Pepsi Super Bowl LIV Halftime Show

Bringing the crowd into the action, PixMob provided over 65,000 recycled wristbands to the audience at the Pepsi Super Bowl LIV Halftime Show, broadcast live on Fox from Hard Rock Stadium in Miami Gardens, FL, on Sunday, February 2. PixMob LED wristbands could be seen in stadium seating sections, on casted fans on the field, and covering prop arches. Click through the slideshow for how they integrated the LED wristbands with the show lighting design by Bob Barnhart. (Check out the Halftime Show lighting plots here!)