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Wildfire's world premiere rollout: 2 new lighting products & a new product line at LDI trade show Oct 22-24

Wildfire's world premiere rollout: 2 new lighting products & a new product line at LDI trade show Oct 22-24

Las Vegas, NV, August 31, 2010 - Wildfire Inc., market leader in UV (ultraviolet, aka "black light") effects for theater, themed entertainment and special events, will reveal a new product line: the UltraRail Series, and two new fixtures: one in its popular Effects Master series and one in its core Long-Throw series, at LDI 2010, the annual trade show and conference for live entertainment industries, October 22-24, in Las Vegas, NV. Wildfire will display their new products at LDI 2010 in booth #2406.

The New UltraRail Series

"We are very excited to unveil these new energy efficient and lower cost models into our popular Long-Throw and Effects Master product lines at LDI. We anticipate the versatile UltraRail Series will be ideal in a wide variety of retail and architectural applications," says John Berardi, president of Wildfire Inc.

The likable UltraRail Series offers a slim, low profile design and very low energy consumption with T5 BLB fluorescent lamps. This new series has built-in electronic ballasts and snap-in mounting brackets for quick, easy installation in lighting coves, soffits, merchandising displays, trade show exhibits and more.

Designed for bowling and family fun centers which require a larger number of black light fixtures on each circuit, The Effects Master Energy Series Model EM-42E, also less expensive than other models in the popular Effects Master line,features high efficiency universal voltage electronic ballasting. Polished Everbright reflectors give maximum output and greater energy efficiency while the universal voltage input allows for use in 120 to 277V installations.

Less expensive than the other models in their core Long-Throw series, the 150W Long-Throw Series II Model LT-150 features energy efficient electronic ballasting and an interchangeable reflector system enabling three beam configurations: a 20° or 50° spot and a 90° flood. The peened ultra bright finish provides maximum output and even light distribution.

The theme park industry will also see the new products when Wildfire Inc. exhibits them a month later at the International Association of Amusement Parks and Attractions (IAAPA) international trade show and conference,November 15-19, in Orlando, FL in booth #671. Wildfire has more than 20 years in the theme park sector providing UV lighting & effects for major parks in the US, China, France, Singapore, Japan and now the UAE at Ferrari World.

About Wildfire Inc.

Founded in 1989, Wildfire Inc. has been the market leader in the UV effects industry from its inception. Manufacturing the lights, lamps and both visible and invisible fluorescent paints, the company's philosophy has always been that what they are really providing is an effect. Wildfire's commitment to a specialized market has placed Wildfire effects and products at top amusement parks around the world, on concert tours utilizing dual image backdrops, in family entertainment centers and theatrical productions - anywhere that an operator, designer or producer seeks to create a magical shift in the guest environment.

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