SHURE PREVIEWS NEW PSM1000 PERSONAL MONITOR SYSTEM AT 2011 NAMM

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NILES, IL and ANAHEIM, CA, January 13, 2011 – Today, at the NAMM Show, Shure Incorporated will preview the new PSM® 1000 Dual Channel Personal Monitor System – a full-rack professional monitoring system that is designed to integrate seamlessly with Shure Wireless Workbench (WWB) software.

“PSM1000 delivers the same superior audio quality and RF performance that our customers have come to expect from all of our wireless products, said Matt Engstrom, Category Director for Listening Products at Shure. “What sets this new system apart is an enhanced feature set, including the integration with our Wireless Workbench software that will provide engineers and performers with options for increased control and connectivity.”

The Shure PSM 1000 Personal Monitor System represents a new benchmark for in-ear monitoring. With best-in-class audio and RF performance, networking connectivity with full WWB integration, and a true diversity-equipped low profile bodypack receiver, PSM 1000 delivers on the demanding requirements of top tier sound professionals worldwide.

The new system will begin to be available in spring 2011 with pricing TBD.

About Shure Incorporated

Founded in 1925, Shure Incorporated (www.shure.com) is widely acknowledged as the world's leading manufacturer of microphones and audio electronics. Over the years, the Company has designed and produced many high-quality professional and consumer audio products that have become legendary for performance, reliability, and value. Shure's diverse product line includes world-class wired microphones, wireless microphones and in-ear personal monitor systems, headphones for performers, presenters and recordists, award-winning earphones and headsets for use with MP3 players and smart phones, and top-rated phonograph cartridges for professional DJs. Today, Shure products are the first choice whenever audio performance is a top priority.

Shure Incorporated corporate headquarters is located in Niles, Illinois, in the United States. The Company has additional manufacturing facilities and regional sales offices in China, Germany, Hong Kong, Japan, Mexico, The United Kingdom, The Netherlands, and the United States.