Live Design Blog Archive

Market Research Report on Key Business Metrics for Rental Segment

The Stimson Group of Dallas, TX announces the release of the 2011 Rental & Staging Business Metric Survey Report. Each year Stimson surveys business leaders in the Live Events and Rental Production segments on key performance metrics. The latest report compares results from 2010 and 2011. This year's findings include a significant resurgence in the sub-rental market. This trend bodes well for companies that rely on B2B rentals, but also for manufacturers that sell into these channels. Additional data highlights direct expenses, net profit, EBITDA, and capital budgets for a variety of companies in the segment.

Many companies have already applied the report to their businesses. “The survey has allowed me to create a strategy with our management team to overcome areas where we may not be performing as well as other companies.” - John Watts, Vice President, Rental Services, AVI-SPL

Tom Stimson, President of The Stimson Group comments, “My clients are rely on good data to help them make better decisions. Now any manager that is focused on results can have access to that same metrics.”

The report is available for purchase online at

About The Stimson Group

The Stimson Group helps organizations plan their next steps through facilitated Strategic Planning, Market Research, and Process Improvement. Company founder, Thomas Stimson, MBA, CTS has spent over twenty-five years in the Audio Visual and Live Event industries and now offers his management expertise and experience to companies that want to grow and prosper. In addition to his consulting practice, Mr. Stimson has written over 100 articles on business practices and industry trends and is a regular keynote speaker and instructor. Learn more at

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