Live Design Blog Archive
Hippotizer's VideoMapper™ Wins Live Design 2010 Projection Product of the Year

Hippotizer's VideoMapper™ Wins Live Design 2010 Projection Product of the Year

Hippotizer VideoMapper at Superbowl XLIV Halftime showOn May 24th in New York City, Live Design honored Hippotizer's new VideoMapper component with a 2010 Product of the Year Award. “It changes the game in terms of deforming content for any set shape, live and in the moment,” says Live Design.

With VideoMapper, individual elements of any video display product – panel, strip, or other device – can be angled, scaled, even separated from other elements, and placed anywhere within a virtual canvas, with its source image supplied from any part of an existing video feed. This frees the designer from the constraints of modern video processor hardware, and allows complete artistic freedom with even the most complex systems.

Supporting resolutions up to 8192 x 8192, VideoMapper software maps out multiple video display elements, calculates their spatial orientation, and reorients the pixels in a manner that can be interpreted by any video processor. In addition, VideoMapper allows precise color matching of each individual element – a useful feature, especially when contending with a lower quality LED system!

Debuting this year at The Who's performance in the Bridgestone Super Bowl XLIV Halftime Show, a Hippotizer running VideoMapper sent video content to over 3,000 Barco MiSTRIPs arrayed in a complex non-linear arrangement in a circular deck. Thanks to this revolutionary and powerful new artistic tool, the Who's trademark arrows were perfectly straight, and lettering and images displayed on the deck were perfectly proportioned.

Green Hippo Hippotizer media servers are exclusively distributed in North America and Asia by TMB. Find out more about Hippotizer at

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.