Live Design Blog Archive

glue and empire entertainment support keep a child alive at black ball

black-ball-top.jpegThursday, November 3, 2011, production glue was honored to return to the Hammerstein Ballroom in NYC to provide technical supervision to event producer Empire Entertainment for the Keep a Child Alive (KCA) Black Ball. This annual event brings celebrity and philanthropy together to fulfill hopes, dreams, and raise funds for children and families with HIV/AIDS. Hosted by KCA co-founder Alicia Keys, this event takes place annually in New York and London and has raised over $13 million since 2004.

The eighth annual event honored the spiritual, musical, and philanthropic legacy of George Harrison, while highlighting the foundation's focus on India and Africa with dynamic global décor (including an elephant sculpture) and table settings with traditional Indian influence. The star-studded affair featured red carpet appearances by Serena Williams, Swizz Beatz, and Clive Davis, as well as captivating musical performances by Alicia Keys herself, Usher, Norah Jones, and

Partnering with Empire Entertainment, glue provided technical supervision for the program.

Once again, thank you to Empire Entertainment and KCA for inviting production glue to support this important event with a global impact.

Click here to learn more about KCA and how to support this organization.

Client: Empire Entertainment

Role: Technical Supervisors

Venue: Hammerstein Ballroom, NYC

Date: Thursday, November 3, 2011

Photos courtesy of Zach Ciaburri

Click here to view photos on Facebook

Click here to view photos on Picasa


CBS News, “Alicia Keys auctions own bracelet at annual Black Ball charity event

CNN, “Keeping Nelson Mandela's legacy alive

USA Today, “Keys keeps hope alive at annual Black Ball

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