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Effects Fill the Stage at the 2008 American Music Awards

Effects Fill the Stage at the 2008 American Music Awards


2008 AMAs November 27th, 2008 —

Los Angeles - This year's 2008 American Music Awards was fast-paced, catering to viewers with a full list of talented performers that took the stage one after another. Held at the Nokia Theatre in Los Angeles, CA, the show was hosted by comedian Jimmy Kimmel for the fifth consecutive year. After working with a number of the acts during their associated tours, Pyrotek Special Effects kicked off this year's AMAs with designs for a number of performers.

Christina Aguilera opened up the show with her second major performance since her newborn son and showed off her stuff with a medley of tracks from her career. Highlighting a number of cues was a combination of silver gerbs and red mines to underline the beats and intervals between tracks. Similarly the Pussycat Dolls act included an up-tempo mix with transitions that carried from the first medley to the second hit song When I grow Up as orange mines burst from the upstage followed by a white flash wash which led into a choreographed dance sequence culminating in an all-fire green flame projector effect to conclude the act. Rihanna, who was recognized as Favorite Female Artist in the Soul/R&B category as well as Favorite Female Artist (Pop/Rock), performed her latest single Rehab. Integrated into the industrial stage setting, a combination of low-lying fog and flames was used to bring a dramatic conclusion with low-lying smoke overtaking the stage while four dragon heads shot flame columns and flame ball asymmetrically across the mid-stage highlighting Rhianna as she concluded her act. Additional Performances that included effects from Pyrotek were Neyo, Leona Lewis, New Kids On The Block and Pink.

Winners of the 2008 American Music Awards T-Mobile Breakthrough Artist, the Jonas Brothers performed their hit single Tonight. Lorenzo Cornacchia of Laser Design Productions who worked with Rob Brenner (Jonas Brothers Touring Director) on their most recent North American Tour collaborated once again. The set included two 40-watt high-powered yag laser systems with three fiber-fed remote scanner, three micro air-cooled yag laser systems, and two mini air-cooled YAG laser systems.

This year's American Music Awards highlighted many of this year's talented acts as well as recognized additional accomplishments with the likes of artist and activist Annie Lennox, who was presented with the Award of Merit. The Show was positive in every aspect and an overall job well done.

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