Live Design is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

360 Foot Projection Mapping Display For Oculto

360 Foot Projection Mapping Display For Oculto

Upon the 360' facade of the InterContinental Hotel in Miami, Florida, Integrated Visions Productions created a projection mapped display for the launch of a new beverage from Oculto, Anheuser-Busch-InBev. Integrated Visions worked with DWP Live and d3 technologies to realize this experiential marketing campaign, the largest this year so far.

The surface was illuminated with nine 26,000 lumen Barco Projectors, which were rigged below on a mobile stage platform in Bayfront Park. SBI-Siegfried's Basement provided the stage. One d3 4x4 pro media server drove signal to the projectors, and d3 was on site for tech support and consultation.

The display repeated each night from April 30-May 2. 

Oculto Projection Mapping onto the InterContinental Hotel, Miami, FL from Integrated Visions Productions on Vimeo.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.