V Squared Labs At New Vegas Hotspot, Omnia

V Squared Labs At New Vegas Hotspot, Omnia

Leading visual technology studio, V Squared Labs, has developed a stunning collection of interior visual art and interactive video installations for Hakkasan Group’s newest nightclub, OMNIA, in Caesar’s Palace, Las Vegas which took place on Thursday, March 12th, with a performance by world renowned DJ Calvin Harris. 

V Squared Labs consistently innovates impressive technological marvels that feature advanced visual components. OMNIA, one of their biggest and most complex endeavors, showcases interactive visual effects and high-definition 3D animation.

The immersive visual experience at OMNIA features more than 80 LED screens that display dynamic real-time visuals, developed by V Squared Labs and Keith Lostracco's custom Luminosity TouchDesigner framework. Additionally, Microsoft Kinect camera sensors allow patrons of the club to experience beautiful and luxurious digital environments as they traverse the space. The Kinect cameras use infrared data to drive real-time animations using active human motion and location proximity. When visitors walk through the halls, the displays respond to their presence by exhibiting a variety of different visual effects that include swaying crystal chandeliers, reactive candle flames, and ambient falling rain. A total of 12 interactive scenes were created along with individual video systems, which allow the content to be modified infinitely. 

Photo Al Powers

“The primary inspiration for this project was to use human motion to create an experience that felt natural and moved in an organic way. We also wanted to captivate people’s attention and draw them in by using high resolution video that accentuated the immersive experience,” says Vello Virkhaus, founder of V Squared Labs.

In addition to the interactive components, V Squared Labs created custom animation to highlight the unique architecture of the massive LED displays inside the nightclub. These unique displays are curved along the balcony of the entire club and feature intricate three-dimensional animations replete with fluid geometry and complex environments that play continuously to create an indelible experience.

Check out our full coverage, sponsored by Robe and L-Acoustics, at our Project In Focus on Omnia here, and check back often for continuing updates.

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