NYSERDA Request for Proposals: Keep Cool Marketing Program

The New York State Energy Research and Development Authority (NYSERDA) is currently accepting proposals for providing marketing and public relations services for the Keep Cool Air Conditioner Bounty Program, to encourage consumers to replace their old, inefficient room air conditioners with new Energy Star models, by offering a $75 bounty. The program should also provide consumers with useful information and tips on how to make lasting changes to their energy-use patterns.

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