New Marketing Director For Soundcraft Group

Keith Watson has been appointed to the new position of marketing director for The Soundcraft Group, worldwide.

The appointment, confirmed by the group's new managing director Andy Trott, is designed to increase the awareness of the Soundcraft, BSS Audio and AMEK brands. Watson's primary aim will be to raise brand profile and manage an expedient design-to-market delivery, as well as establish a number of new customer-facing initiatives.

Originally a student of engineering and w

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