Argentine singer and former YouTuber María Becerra made history as the first Argentine female artist to sell out River Plate Stadium in Buenos Aires, the largest venue in Argentina, for two consecutive nights, March 22 and 23, 2024. A large complement of Claypaky fixtures illuminated the show designed by Creative Director Julian Levy and lit by Lighting Designers and Programmers Pablo Martinelli and Joaquin Boerrfrom Gou Studio.
A leading voice in Argentina’s urban pop movement, the 24-year-old Becerra began her career at the age of 12 on Facebook then created her own YouTube channel. She has more than 24 million monthly listeners on Spotify and more than 5 million subscribers to her YouTube channel; her video clips have netted more than 12 billion views. This year she has performed at the New Year's celebration organized by Univisión in Times Square and was part of the lineup at the Calibash Latin Music Festival in Los Angeles.
Her two shows at River Plate Stadium sold out in record time. The two-hour concerts featured dancers, backing vocalists, her band and a string trio. The stage set had more than 100 meters of big screens, 3D animations and an elevator than enabled her to be seen in the farthest corners of the 60,000-seat stadium.
The large lighting package included 120 Mythos2 spot fixtures for the main stage, 22 A.leda B-EYE K20 high-performance wash/beam/effects lights for the proscenium and 24 Sharpy Plus hybrid beam/spot lights covering the low seats, Front of House and stadium perimeter. reported Clay
"The first challenge was [for the lighting] to coexist with so many square meters of screens,” notes Pablo Martinelli. “Everything was thought of as a team – colors, strokes and moments – to achieve the same harmony.”
"We were looking for fast, powerful and versatile equipment that could follow the dynamics of the show,” adds Joaquin Boerr. “We placed Claypaky A-Leda B-EYEs in the proscenium area for coverage and visual effects, also thinking about the cameras [recording the show]. On the perimeter of the stadium – the grandstands and FOH area – we placed Sharpy Plus for sweeping effects on the audience. We chose them for their power and size, [which would not] affect the audience's view” of the show.
Marco Fressone isn marketing director for Macaio Argentina Claypaky's exclusive distributor in the country. Mauricio Brando is Claypaky’s Latin America Regional Sales Manager.