Barco and American Express Introduce New Suite of Financial Offerings for Barco Dealers, System Integrators, Rental Partners, and Direct Customers

Barco is pleased to announce a new financing program for their dealer, system integrator and rental partner network through a unique agreement with the American Express Company. The agreement is specifically designed to allow Barco dealers, system integrators and rental partners to offer additional leasing and credit options through American Express’ variety of business leasing solutions. The new Barco Leasing Program was implemented on June 1, 2003.

The agreement allows Barco dealers, system integrators and rental partners to develop customized lease programs for customers purchasing Barco projection and display equipment, including LED displays, DLP™ Cinema, and LCD and DLP™ projection, thus making the decision and process to purchase equipment easier on the buyer. In addition, the new Barco Leasing Program allows customers to preserve cash and credit lines so those resources can be used to help them generate profits.

Benefits to the dealers include: the approval of credit terms up to $100,000 without the need to review the customer’s financial records, 100% faxable documents (no need for original signature for purchases up to 100k), advance payments via faxable check or American Express Corporate Card, on-line credit application and process monitoring, credit decisions within hours of submittals on most transactions, and ability to offer leasing solutions on State & Federal Government projects. Additionally, a dedicated American Express leasing professional is appointed to assist the Barco customers with their customized leasing and general follow up. The new financing program also allows Barco dealers, system integrators and rental partners to provide additional or replacement equipment as needed to the customer, thus giving the customer an equipment solution without the risk of owning equipment that’s inadequate for the future.

“Our dealers, system integrators and rental partners are key to our success, which is why we are extremely excited to offer this new leasing option and provide them with the tools they need to generate new business and sales,” stated Tom Ray, Executive Vice President and General Manager, Barco Projection Systems, LLC, “By working with American Express, a trusted financial services company, this new leasing program allows us to provide our dealers, systems integrators and rental partners the opportunity to purchase the most state-of-the-art Barco equipment without worry, hassle and excessive costs.”

“American Express Business Finance looks forward to its partnership with Barco Projection Systems. Barco possesses strong brand and complimentary value propositioning to it’s clientele,” states Mike Sheehan, Executive Vice President and General Manager, Commercial Equipment Group-Business Finance, “Our goals are to deliver outstanding and valued service to Barco dealers, systems integrators and rental partners through our sales and service teams.”

American Express:

American Express Company is a diversified worldwide travel, financial and network services company founded in 1850. It is a world leader in charge and credit cards, Travelers Cheques, travel, financial planning, business services, insurance and international banking. The Business Finance unit has been providing financial solutions to small businesses since 1996.

About Barco:

Barco, an international company with US Sales headquarters in Atlanta, GA, is active in three key areas of imaging technology. Barco designs and develops solutions for large screen visualization, display solutions for life-critical applications, and systems for visual inspection. Barco has a network of subsidiaries, distributors and agents in almost 100 countries. Barco is quoted on Brussels/Euronext, is a BEL 20 and a Next 150 company.