Why do editors insist on writing so much? If they'd simply cut their stories down to a few pithy captions, the magazine could look a lot better. There'd be more room for big colorful pictures and clever headline treatments. Then we wouldn't have to read so much either. Isn't that what everyone really wants?
Even as art director, I can't escape hearing about how great the writing is in ED. For example, Mary Ellen Mingst, a devoted ED reader and member of the com