Something Wild

Metreon is Sony's trademarked name for its own special brand of urban entertainment center (UEC). Created by Sony Development, a division of Sony Corporation of America, the flagship venue opened June 16 in San Francisco.

As do other such venues, Metreon combines entertainment attractions with food, retail, and a movie theatre complex that includes a large-format cinema (the Sony Imax 3D theatre is the very first of its kind in metropolitan San Francisco). But this is no cookie-cutter

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