Snap! Crackle! Pop (Culture)!

The cornerstone of any healthy breakfast is the foundation of Kellogg's Cereal City USA, a themed attraction that traces how the ideas of John H. Kellogg eventually wound up in supermarkets all over the world. Based in Battle Creek, MI, the birthplace of the Kellogg's Corn Flake and the site of its inventor's famed sanitarium, Cereal City USA is the latest in a series of corporate visitor centers from Cincinnati-based Jack Rouse Associates (JRA), which has also worked with Hershey, CNN, Turne

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