Matthews named Vari-Lite VP, sales/marketing

As part of its new business strategy to develop direct sales of Vari*Lite(R) automated luminaires and consoles, Vari-Lite International has hired Ken Matthews as vice president of sales and marketing for Vari-Lite Inc. One of Matthews' primary responsibilities will be to target markets for permanent installation purchases of Vari*Lite products which were previously available only through renting or leasing.

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