The challenge of Latin America: Building bridges is the cornerstone of success

Latin America can be a treasure of almost immeasurable proportions, but it is often misunderstood by North America. Why? We in the United States have largely been exposed to the Anglo-European theatre, opera, and arts. We study, absorb, and reflect upon this rich history in performance and entertainment--and, as manufacturers, understand the markets where it comes from. Likewise, our fascination with Asia--and its productivity and electronic know-how--causes us to focus our attention on the g

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