New Offices, Production Facilities, Software and Amplifier Products Support Increased Demand
SCANDICCI, ITALY, July 23, 2009 – Powersoft, an industry leading manufacturer of superior quality digital power amplifiers for the professional audio market, is pleased to announce that unit sales for its green-inspired, advanced design series of power amplifiers have experienced an 11.5-percent increase over the same period in 2008, already a record sales year. This growth reflects world-wide sales, including banner performance from Powersoft's newly formed U.S. office, run by Thomas Bensen, and its Singapore office, run by Arthur Soh. The combination of new offices, new production facilities, Audio Suite amplifier control software and new amplifier lines insure support for the increased demand for Powersoft products.
“We attribute our continued success to our greatly increased visibility and brand awareness worldwide,” says Luca Giorgi, audio division sales manager, Italy. “It is gratifying to know that the industry is embracing our advanced technology amplifiers and continues to provide us with steady gains in market share even in this severe economic climate.”
Reflecting on the years of successful research and development, Powersoft Managing and R&D Director Claudio Lastrucci comments, “We designed our products to be very â€˜green' friendly and we think this aspect of Powersoft will become increasingly important in the coming years. We recently introduced the K2 and duecanali amplifiers to expand our focus to gain share in other segments of the market. Our new Audio Suite amplifier control software unifies our equipment line yielding advanced system-wide control of amplifier racks. We believe these products and future products in development will help Powersoft continue to enjoy a growing market share.”
Powersoft recently released four new products at InfoComm 2009, including the above mentioned K2, duecanali, and Audio Suite software as well as the D-Cell504 amplifier module. The traffic at the booth from both professionals and press was vigorous, underscoring the heightened visibility of the company. To meet current and future demand, Powersoft has also recently increased its manufacturing capabilities.
“We are now taking advantage of a new, technologically advanced production facility to meet the growing market demand for Powersoft products,” adds Antonio Peruch, managing and operations director for Powersoft, Italy. “We have every confidence this increased capacity, state-of-the-art production facility will be able to support additional market growth in the future, while continuing the Powersoft tradition of building extremely high quality amplifiers.”
Powersoft is the world leader in lightweight, high power, single rack space, energy efficient amplifiers for the professional audio market. Headquartered in Florence, Italy, with offices in Farmingdale, NY, Powersoft couples the experience and precision of its production department with exceptional components to deliver products with perfect audio response and high performance reliability. Its state-of-the-art amplifiers can be found in an array of markets, ranging from stadiums, sporting arenas, theme parks, performance venues and airports to convention centers, churches and clubs. For more information, visit the Powersoft Web site at www.powersoft-audio.com.